Commercial technologistSouth Africa · Global outlook
I work across enterprise sales, customer success and hands-on technology architecture to make commercial teams faster and more effective.
Commercial leadership
Systems architecture
Operational delivery
The best commercial operators do more than manage the pipeline. They understand the system behind it and know how to improve it.
My career sits where revenue, operations and technology meet. I’ve sold in regulated, high-volume environments, expanded corporate pipelines, managed international service networks and led customer success.
That experience shapes how I build. I create bespoke CRMs, workflow automations, data architecture and AI-assisted tools around the problems commercial teams face every day.
From frontline operations to founder-led systems: each chapter added another layer to how I understand growth.
2025 - Present
CubIQ Global · Meridian Digital Global · Sentinel Capital Group
Leading sales, customer success and hands-on systems development across relocation technology, CRM infrastructure and AI-assisted operations.
2023 - 2026
OUTsurance / Youi · AMOOV · AGS Relocation
Worked across regulated, high-volume sales, corporate relocation, C-suite prospecting and international vendor management.
2021 - 2023
Empire Group
Owned day-to-day operations across 200+ residential units, from leases and tenant relationships to claims, contractors and emergency maintenance.
A selection of practical work across relocation technology, revenue operations and AI-assisted workflows.
Lead intake & routing · AI-assisted volume estimation · Quote & job conversion
Relocation technology · Commercial operating system
A connected platform for international relocation, bringing lead intake, quoting, vendors, job delivery and customer communication into one place.
Read case studyDocument upload · Gemini extraction · Validation branch
AI workflow design · Revenue operations
Practical AI systems that turn document intake and prospecting into structured, reviewable operating workflows.
Read case studyScheduled & webhook triggers · Context synthesis · Schema validation
Agent systems · Human-in-the-loop operations
Event-driven assistants that synthesise operational context, enforce guardrails and ask for approval before consequential action.
Read case studyEnterprise discovery, consultative selling, demos, objection handling, negotiation and pipeline design.
Onboarding, retention, vendor performance, portfolio operations and regulated service delivery.
CRM architecture, Next.js applications, PostgreSQL, Supabase, APIs, webhooks and secure multi-tenant systems.
AI intake, lead scoring, n8n orchestration and approval-based workflows that reduce repetitive work.
Systems before heroics.
Evidence before theatre.
Automation with accountability.
06 · Let’s talk